UserTesting Exploring How Users Think with Mobile
UserTesting is a mobile app company that helps organizations like Google, Facebook, Twitter, and Microsoft find out what real-world users think of their websites. The UserTesting app analyzes the usability of thousands of well-known websites.
Starting with a Strategy
UserTesting apps work to validate product-market fit for mobile usability testing with an over-the-shoulder camera apparatus. UserTesting partnered with Rightpoint to devise a new, software-only usability testing solution for mobile apps instead of traditional and more costly over-the-shoulder cameras.
Work
Rightpoint researched and developed a SDK that enables HD video, sound recording, and gesture visualization of mobile testers using apps. This presented a myriad of technical challenges that the Rightpoint team overcame through engineering ingenuity and efficient use of device resources. Rightpoint leveraged their extensive knowledge of iOS to achieve several technical breakthroughs utilizing APIs in ways that had never been done before.
Outcomes
UserTesting allows companies around the world to perform usability tests on their mobile apps. Users get same-day test results that meet any variety of demographic requirements. UserTesting’s growing and diverse tester population wouldn’t have been possible with their over-the-shoulder camera apparatus.
Our Contributions
Capability
- Mobile and Emerging Technology
Technology
- Android
- IOS