Achieving Competitive Advantage Through Modern CX

This leader in high-quality, end-to-end transmission solutions turned to Rightpoint for help designing and implementing a digital experience that would cement their position in the modern manufacturing space.

"Rightpoint enabled our large organization to execute faster online than we ever have. In just a short period of time, we’ve gone from being available to our members online to becoming competitive to many of the largest brands with real-time tools that will enhance the member experience for many years to come."

Mark E. Pelletier Managing Director, eBusiness, AAA Northeast
What We Deliver

Sales & Service Experience

Digital Marketing

Customer Lifecycle Management

Customer Research

Analytics & Insights

Content & Creative Services

Forecasting Customer Experience Priorities in the Post-Pandemic Era

In this study, we identify five key predictions for the trajectory of Customer Experience as a business function and discipline.

Cost Plus World Market

Delivered an innovative digital experience built on virtual reality for an online shopping experience that emulates the physical store.


Knauf Insulation

Amplified the role of content by leveraging deep but iterative customer research that powered speed-to-market.



Designed, tested and developed an entirely reimagined digital platform to expand and connect the Pelotonia community in the midst of a global pandemic.



Aligned the company's product and service roadmap to its brand promise, strengthening the viewer experience.