CHICAGO, IL – March 1, 2022 – Global experience leader Rightpoint, a Genpact company, announced today that it will be a Platinum sponsor of Adobe SUMMIT 2022, The Digital Experience Conference March 15-16. They will also be hosting two speaking sessions with one featuring a customer success story for Grand RV Design.
The Rightpoint delegation will include executives from Rightpoint’s Commerce practice, as well as executives from Hoodoo Digital, which was acquired by Genpact in early January. Both companies are fully merged under the Rightpoint brand and will offer holistic approaches to clients seeking digital transformations.
“The combination of Rightpoint’s tremendous experience expertise and Hoodoo Digital’s deep knowledge of Adobe solutions will allow our clients to speed their customer experience transformations and drive growth,” said Phillip Jackson, VP of Commerce at Rightpoint.
Rightpoint Presentations at Adobe SUMMIT
All conference attendees are encouraged to attend both sessions that Rightpoint will present:
The Grand Journey: Driving Content, Management and UX will discuss how Hoodoo Digital helped Grand Design RV (GDRV) automate spec delivery and improve its website UX by implementing several technologies and services, including Adobe Experience Manager Sites and Assets, Adobe Workfront, Adobe App Builder, Cludo, and Experience Manager as a Cloud Service. Session attendees will learn how to organize asset and content flow by connecting Experience Manager Assets and Sites with Workfront, deliver content from distributed sources to Experience Manager to automate, remove redundancies, and create consistent experiences, and use Experience Manager as a Cloud Service to securely deliver content at scale. This session will be presented by Lauren McCumber, Sr. Solutions Consultant, Hoodoo Digital, and Tom Holt, Sr. Marketing Operations Manager, Grand Design RV. This session is scheduled for Tuesday, March 15, from 5:00 PM - 5:30 PM EDT. Attendees can sign up for this session here.
What to Say? Close the Gap Between Personalized Content + Commerce, technology enables us to get content in front of our customer, but it doesn’t create a customer. This session discusses how brands can marry their content and commerce strategies to turn a transactional relationship into a true customer relationship. This session will be hosted by Phillip Jackson, VP of Commerce Solutions, Rightpoint and Jereme Mongeon, VP Content Practice Lead, Rightpoint. It is scheduled March 15, from 3:30 PM - 4:00 PM EDT. Participants can sign up for this session here.
Jumpstart Digital Transformation Conversations
Conference attendees are invited to schedule conversations with Righpoint from either the Rightpoint Sponsor Page or the Hoodoo Digital Sponsor Page.
“We are excited about the acquisition going into the show. Rightpoint has deep expertise in commerce and has helped household brands across multiple sectors reimagine the customer experience. Hoodoo Digital is an Adobe Platinum Partner with decades of experience managing sites of all shapes and sizes, A/B testing and personalization, analytics, and workflow management. We are thrilled to provide all of that domain expertise under one roof,” said Jon Baddley, Chief Growth Officer at Hoodoo Digital.