Agency expands national leadership to create solutions in commerce, enterprise and design to transform the way clients do business

CHICAGO – October 2, 2017 – Rightpoint, an independent customer experience agency, announces the addition of four new senior leaders to expand offerings in strategy, design and development to strengthen its customer experience solutions and evolve its clients’ businesses.

The newest additions to Rightpoint’s team strengthen the agency’s creative team, in addition to its enterprise solutions, retail and commerce practice areas. The new leads enhance Rightpoint’s commitment to expanding its offerings and strengthening its national reach by attracting top talent.  

Rightpoint’s newest leads include:

  • Michael Tiedemann, as Group Creative Director, based in the Boston office. Michael joins Rightpoint from Agency 451, and will provide full-service creative and strategic ideation to new and existing clients in the East Coast region.
  • Rich Wood, as Senior Director of Rightpoint’s cloud and enterprise applications, based in the Chicago office.  Focused on transforming customer experience and employee productivity, previously Rich was National Director of Digital Platforms and Strategy at Perficient.
  • Thomas John, Senior Director and Commerce practice lead, based in the Dallas office. He joins from experiential commerce agency SMITH, and brings to Rightpoint his skills in development and management, as well as extensive experience in planning, design, development, implementation and maintenance of enterprise applications.
  • Brian Browning, as Vice President of digital experience solutions practice, based in the Boston office.  An industry-recognized thought leader, author and speaker, Brian joins from web consulting firm Ameex Technologies, where he worked with clients including Microsoft, GE, Walmart and T. Rowe Price.

“For more than a decade, Rightpoint has worked to build a team and a culture that are driven by a passion for creating seamless digital experiences,” said Ross Freedman, co-founder of Rightpoint. “The addition of these four exceptional leaders to our talented team is a reflection of our fierce determination to create transformative digital experiences driven by design and technology, with a focus on creating transformative solutions.”

Since its founding 10 years ago, the agency has grown its employee base to 350 full-time team members, and is on track to grow its staff by 20% in 2017. Rightpoint has been named one of the top 20 “fastest growing firms” by Consulting Magazine for two consecutive years, and the Chicago Tribune’s Top Workplaces for three consecutive years.

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About Rightpoint

Rightpoint is an independent customer experience agency with technology at our core. We create seamless digital experiences driven by insight, strategy, technology and design to evolve the way our clients do business. Rightpoint serves more than 250 Fortune 1,000 companies with strategy, site design and development, content, CRM, commerce, BI and cloud infrastructure. Named one of Crain's 50 Fastest Growing Companies in Chicago for four consecutive years, Rightpoint is the largest independent agency with 350 employees across eight U.S. offices. For more information, visit


Paige Thornton
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