Enterprise AI-Powered Search Solution

Own Your Customer Intelligence with AI-Powered Website Search

Customers are asking AI for answers about your brand. If they get those answers from ChatGPT or Perplexity instead of your site, you lose the customer, the data, and the opportunity. Rightpoint and Coveo combine enterprise-grade AI search with human-centered experience design so you can deliver trusted answers on your own website. By capturing search analytics from a solution that provides AI results, you will find that customers will tell you exactly what they are looking for.

The Problem Nobody Talks About

When visitors can’t find what they need on your site, they don’t open a support ticket. They open ChatGPT.

In that moment, three things happen:

• You lose the customer’s attention

• You lose the data about what they are really trying to do

• You lose intelligence that could shape your content, product, and marketing strategy

Research shows that 80% of consumers rely on AI-written results for at least 40% of their searches, while 74% of customers feel frustrated when website content is not personalized. Search engines still receive nearly 24x more daily traffic than AI chatbots, so search remains the main activity even as expectations are evolving. Traditional keyword search, disconnected from your content strategy and customer journey, simply isn’t enough anymore. 81% of eCommerce websites display irrelevant items even for simple two-word queries.

Why Rightpoint Understands This Better Than Anyone

Most organizations feel these same frustrations – and we did too. Rightpoint doesn't just sell Coveo implementations. We built our own AI search solution, Spark OmniOne, and deployed it live on rightpoint.com. In the process, we discovered the same gaps, challenges, and opportunities your organization faces.

Through direct experience, we identified effective strategies, recognized potential pitfalls, and developed approaches for designing search experiences that truly resonate with customers.

This isn't theoretical. That's why our partnership with Coveo is different.

Our OmniOne Implementation Revealed Three Critical Insights:

1. Content Is Everything. You can have the best AI in the world, but if your content isn't optimized, discoverable, and accurate, the AI answers will be mediocre. We learned to identify content gaps, improve relevance, and structure information for semantic understanding. This expertise becomes part of your implementation.

2. Design Matters More Than Technology. Users expect AI search to feel like ChatGPT, but tailored to your brand. Most enterprise search implementations look clunky and enterprise-y. We obsessed over interaction design, result presentation, and feedback loops. Your customers will notice the difference.

3. Analytics Drive Improvement. The true benefit comes after launch day when you discover what customers are really searching for, spot any issues with content, and find opportunities for ongoing improvement. Coveo's reporting is the secret weapon most companies miss.

What You Actually Get from Rightpoint

This isn't just "we'll integrate Coveo into your site." We're bringing:

• Technical platform experience with 3 Coveo MVPs and a successful future thinking approach to integrating with the CMS or DXP you already have.

• Design excellence. Your search will feel like an extension of your brand, not a plugin.

• Content insights. Analytics and testing will identify gaps and recommend improvements that make your AI smarter.

• Implementation rigor. 6-8 weeks, fixed fee, no surprises.

• Continuous improvement plan. We'll show you how to leverage Coveo's analytics to keep improving after launch.

Real-world proof: Rightpoint's Spark OmniOne is live and generating measurable results on our own website—better lead generation, deeper user insights, and higher engagement with content that matters.

An Intelligent Search Solution Built for Modern Marketing Leaders

Rightpoint and Coveo have partnered to deliver an enterprise AI search solution designed for marketing and digital leaders who need results—not experimentation. This solution combines Coveo’s Relevance Generative Answering (RGA) with Rightpoint’s experience design and implementation expertise to give you:

• AI-generated answers grounded only in your content

• A search experience that feels like your brand

• Analytics that show exactly what customers are asking for

Why Coveo: Enterprise-Grade AI Search and Generative Answers

Coveo is an AI-powered relevance platform that delivers intelligent search, recommendations, and generative answering across websites, support portals, and digital experiences. For enterprise marketing and CX teams, it offers:

• Relevance Generative Answering (RGA): AI answers grounded in your content, with source citations, designed to reduce hallucinations and confusion.

• Unified indexing and security: Connect content across CMS, DXP, knowledge bases, commerce platforms, and more, with enterprise security and governance.

• Built-in analytics: Out-of-the-box dashboards that show what users search for, which answers work, where they drop off, and where content gaps exist.

• Scalability and reliability: A proven platform powering experiences for large global organizations with complex content and audiences.

• Easy to maintain administration portal: A cloud-based interface that is easy to use but also has very powerful features when you need it.

• Headless UI Atomic Interface: An easy to extend, customize and integrate UI that seamlessly connects with your existing website platform.

Why Rightpoint: We Don’t Just Implement Search. We Design the Experience

Rightpoint is a global experience company and implementation partner with deep expertise in customer and employee experiences. Our teams include multiple Coveo MVPs and technology MVPs across leading CMS and DXP platforms, including Adobe, Sitecore, Optimizely, Contentful, Storyblok, and Contentstack.

The Rightpoint + Coveo AI search solution is delivered as a structured, fixed-fee project designed to reduce risk and accelerate time to value.

“With AI-powered search, we’re at the dawn of a smarter, sharper user experience. We’re not just typing keywords anymore. We’re having real conversations with systems that anticipate what we want, respond in context, and let us skip the endless clicks and tabs.” - Gabriel Bridger, SVP Global Head of Experience & Strategy, Rightpoint

Project Overview, Investment & Business Case

The project will be planned following investment and kickoff coordination with key stakeholders and will consist of the following phases:

1. Strategy & Discovery

Align on goals, audiences, content sources, and success metrics. Audit your current search experience and content readiness for AI-driven answering.

2. Platform Setup & Integration

Configure Coveo, index your priority content sources, and integrate with your CMS or DXP (Adobe, Sitecore, Optimizely, Contentful, or others in your stack).

3. Experience Design & Branding

Design search interfaces, result layouts, and generative answer presentations that feel native to your brand and support your key journeys (marketing, lead gen, support, etc.).

4. Tuning, Testing & Launch

Tune relevance and generative answering, test across devices and scenarios, and enable analytics dashboards so your teams can monitor performance from day one.

The combined solution is designed to be transparent and predictable:

Rightpoint Implementation: One-time fixed fee pricing, 6–8 week project

Coveo Platform Licensing (GenAI Essentials for CX and EX): https://www.coveo.com/en/resources/product-sheets/genai-offer

The outcome is a fully implemented, AI-powered search experience plus the analytics foundation to continuously improve content, conversion, and self-service.

Examples of value levers include:

• Reduced support contacts through better self-service

• Increased marketing conversion rates through more relevant content discovery

• Better audience and intent insight through search analytics

• Stronger control over brand narrative vs. external AI platforms

FAQ

Q: How is this different from just adding ChatGPT to my website?

A: ChatGPT and similar tools are trained on the open internet and don’t inherently respect your content boundaries or governance. Coveo’s generative answering is grounded in your content and configured for your security model, so you control what’s used and how it’s presented. You also get full analytics on every query.

Q: We already have basic search on our website—why change it?

A: Traditional search relies on keywords, often produces broad results, and doesn't give much information about user intent. This new solution incorporates semantic understanding, AI-powered responses, and analytics, allowing you to identify customer needs and measure how search impacts results.

Q: How long does implementation really take?

A: The fixed-fee engagement lasts 6 to 8 weeks, starting from kickoff to launch, provided your content sources and access are prepared. The main goal is to rapidly deploy a valuable AI-powered search, followed by improvements based on data.

Q: Do we need a data science or AI team to manage this?

A: No. Coveo includes pre-built models and administration tools so your digital, marketing, and content teams can adjust relevance, manage sources, and improve experiences without deep ML expertise.

Ready to Own Your Customer Intelligence?

Move beyond basic search and experiments with generic AI. With Rightpoint and Coveo, you can deploy a branded, AI-powered search experience that keeps customers on your site, reveals what they really need, and turns every query into an opportunity. Contact us to request your search demo and receive more information.