Mobile-First Intranet at Scale: Loblaw's Design Process
Tuesday, November 17, 2020
Date and Time
Tuesday, November 17, 2020
4:00 PM - 6:00 PM EST
Location
Virtual Event
Canada’s largest retailer shares the strategy behind their award-winning design for 200,000+ users.
One of the ten best-designed intranets of 2020, Loblaw Companies Limited’s new intranet supported the transformation of the company’s culture and built a sense of community among the 200,000+ employees across offices, distribution centers, and stores. The design and technology teams reinvented, modernized, and consolidated three outdated intranet sites. A single mobile entry point and central information hub streamlined communication and increased efficiency among employees.
You will learn...
How the intranet can positively impact the business
How to deliver an engaging experience that is unique to each employee
Why approaching an intranet as a product is key to driving innovation
Why it is important to transform the employee experience to create efficiencies while building culture across an organically dispersed organization
How to reimagine an experience that brings employees together to engage in effective and meaningful ways
Topics Covered
The intranet (fl!p) as a product
Treating the fl!p intranet as a product
Creating a dedicated team across multiple business units
Investing in the voice of the user through colleague research
Prioritizing features by focusing on analytics and business intelligence
Building a technical foundation for scale
An intranet personalized from the bottom up
Surfacing relevant content through personalization, despite business nuances and complexities
Implementing a complex workflow intake process to allow for fl!p’s personalized experience
Driving engagement across all employees (not just a corporate intranet):
Frontline employees accessing key information, such as schedules
Spotlight on newly-hired colleagues
Specialized feedback surveys
Global alerts targeted by retail store
Social sharing to external networks
Mobile-first design
Future of the intranet
Adaptability to the virtual environment
Alerting employees to emergency or weather-related factors that directly or indirectly impact business
How fl!p has kept the Loblaw community connected
Effective integration with third-party applications
Microsoft Teams
SABA for learning management
Supply chain
Scheduling and continued iterations with a future roadmap
This live seminar includes time for your questions at the end.
All registered participants will have access to the recording, using the same link for the live event.
Meet the Speakers
Jason Sears
Head of Technology
Jason Sears
Head of Technology
Jason Sears is the head of technology for Rightpoint's Chicago office. Sears is an enthusiastic cloud solution architect with over ten years of experience in front and back-end architecture and development, with seven years of experience migrating client workloads to Azure. He was the original architect for the Loblaw fl!p intranet, and has remained involved as we've grown the experience together.
Jennifer Ballantyne
Director, Content & Community, Loblaw
Jennifer Ballantyne
Director, Content & Community, Loblaw
As Director of Content and Community for Loblaw Companies Ltd., Jen is part of a core team responsible for flip, the company’s award-winning digital workspace. Specifically, she leads content strategy, editorial and internal social for the site. Jen nearly 25 years of experience as a communication professional. Prior to joining Loblaw, she held a variety of internal and external roles for IBM Canada, and has worked for several communication agencies.
Mike McDermott
Senior Solution Architect
Mike McDermott
Senior Solution Architect
Mike is a Senior Solution Architect with Rightpoint's Digital Operations group focusing on improving and evolving client web sites and applications. He has 18 years of experience developing with Microsoft .NET with an emphasis on server and Azure Cloud technologies. Mike has a passion for building things and a passion for solving problems, and he harnesses both of these passions to create robust solutions for Rightpoint's clients.
Kelly Noah
User Experience Design Director
Kelly Noah
User Experience Design Director
Kelly is a UX leader passionate about collaborating with teams to identify and solve problems, driven by empathy and insights. She has spent 12+ years working with clients and their customers across the insurance, retail, professional services, financial and multi-industrial verticals. Kelly is known for interpreting craziness and make something great out of it. Trusted to deliver by teammates and stakeholders alike, a leader who does the work, flexible-but-steadfast, customer-focused, generous in sharing knowledge, and an expert in her field. Kelly helped lead the fl!p voice of the user research with Loblaw that informed decisions to create the optimal experience for all colleagues.
Tim Stahl
VP, Experience
Tim Stahl
VP, Experience
Tim is a broad-based creative thinker who connects people to experiences. With diverse background in advertising, branding, and digital experiences, he always keeps the user at the center of the solutions in clients ranging from start-ups to the Fortune 100. Tim helped build the design practice at Rightpoint, a Genpact Company, over the past decade where he has been responsible for hiring, mentoring, and growing it from a team of one into the industry-leading group it is now. Today, Tim creates experiences that improve the overall employee experience at every touchpoint utilizing customer experience strategies to develop internal communications sites, modern workplace, and other digital tools for some of the world’s most recognized brands.
