Digital Transformation

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Thursday, February 9, 2017 10:00PM CST -
Friday, February 10, 2017 12:30AM CST


Virgin Hotel
203 N. Wabash
Chicago, Illinois 60601


How are you bringing your customer into focus? In today’s digital age customers expect digital engagement and it requires Marketing leaders to pursue best practices around content, personalization, customer analytics and online engagement.

Join us on Feb 9th for an executive level discussion with Grad Conn, US CMO for Microsoft, on marketing in the digital age to share ideas on how we can all bring our customers into focus and drive business transformation through the power of digital.

Our Keynote Speaker Grad Conn, will share tales from the trenches on how he has modernized marketing at Microsoft and taken a lead on data driven revenue marketing approaches. He will be joined by a marketing leader from Johnson Controls who will share their perspectives on the changing needs of marketing to drive meaningful customer experiences.