Believe the Hype? Not All Tech Trends Live Up to Their Reputation
Believe the Hype? Not All Tech Trends Live Up to Their Reputation
We have assembled a list of technologies that simply cannot live up to the hype, as well as some that do and others that are undervalued. This information can help you prioritize investments, reduce spending on overhyped features, and improve your customer experiences.
Not all tech trends are created equal. We have found in our recent work that the hype surrounding things like machine learning and voice recognition is overblown; the solutions they offer can be achieved more efficiently by other means—either through existing technology or by implementing effective strategies that have been overlooked.
Download the POV and learn:
Trending technologies that can’t live up to the hype, which ones do and others that have been undervalued.
Where to focus in order to best improve your current customer experiences.
What investments to prioritize, and where you can reduce spend on overhyped features.
Industries where technologies could be considered underhyped but are far overhyped in the opposite industries.
