We advocate thought leadership, fresh perspectives
and a thirst for excellence. We are Rightpoint.

Ross Freedman // Co-founder

An entrepreneur with the unique ability to combine big ideas with nimble thinking and the vision to lead

As a seasoned entrepreneur and recognized leader, Ross has a passion for pragmatic thinking and a core belief in helping clients "get it right" the first time. With employees and clients, Ross shares his vision of a company that creates world class digital solutions that create profitable growth and sustainable competitive advantage. Our integrated offering of strategy, user experience, creative and technology is what helps us deliver unsurpassed client success.

Ross firmly believes that Rightpoint's success has been driven by an "intrapreneurial" culture that taps the innovative thinking of the firm's employees and inspires the team each day to re-think the "typical" consulting model. Ross is motivated by his desire to win, but gains true satisfaction in his ability to have fun along the way.

Ross founded Rightpoint in 2007 with business partner Brad Schneider.

Technology / Business Intelligence / User Experience / Creative Design / PMO

Project Roles

Strategic Advisor
Quality Assurance​

Education

University of Wisconsin - Madison

Blog Post

Silverlight vs. Flash: An SEO Perspective

Microsoft has done a great job with Silverlight 4, but many people don't know what the primary differences are, specifically as it relates to search engine optimization (SEO). The purpose of this blog post is to illustrate the primary differences...

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